YES… there really is an Estelle!

If you’ve never heard of her, we’re surprised. After all, since she founded Estelle’s Dressy Dresses in 1992, it’s become one of America’s largest discount retailer of dressy dresses, as well as one of the largest female-operated businesses in the metropolitan area. If you haven’t been there, you’ve got to go! You have no idea what you’re missing.

What began as one woman’s modest venture — a single rack of clothes in rented space within a Farmingdale warehouse — in just over a decade has exploded into a “mega-business”, encompassing some 37,000 square feet. That’s larger than a football field! And what you’ll find inside is even more exciting than a Super Bowl…an unparalleled selection of dressy dresses; gowns for brides, their mothers, and wedding party members; designer sportswear; career and casual clothing; clothes for children; accessories, including designer handbags; and shoes. You really must see our amazing newly-renovated shoe and footwear accessories department.

But the best part of shopping at Estelle’s is being able to get all our high-quality clothing and accessories at deep, deep discount prices. And that everything we offer is available in a wide range of sizes from petite to plus…everyday! So you’re never disappointed that what you desire doesn’t come in your size.

However, as great as the quality and affordability of our clothing and accessories are, what really keeps people coming back is the family-style approach we take to caring for all our customers. No matter what’s going on or how busy things get, a member of our family is always close by to help when you need. Of course, there’s Estelle, who manages our store’s day-to-day operations. Husband Marty, who possesses more than three decades of dress manufacturing experience, heads the merchandising and marketing operations. The couple’s daughter Robin is the company administrator. And sons Glen and Craig serve as fashion, merchandising, and computer software consultants.


An American Success Story…

In keeping with their family-oriented business philosophy, Estelle’s has purposely chosen not to follow the trend of “branching out”, preferring instead to concentrate on better serving its customers in its one location, which covers in excess of four-and-a-half acres on Route 110 in Farmingdale, Long Island. If customer reaction and business growth are any indications, their plan has been an unmitigated success.

With roughly 380 parking spaces, 205 dressing rooms, and over 117 friendly, knowledgeable employees eager to be of assistance, Estelle’s Dressy Dresses is a true shopper’s fantasy come to life. The simple truth is, Estelle’s carries thousands and thousands of items in virtually every style, size, and color imaginable…more than any individual department or specialty store! Which is why every week, between 8,000-10,000 value-conscious bargain hunters come not only from Suffolk and Nassau Counties, but all over — as far away Queens, Brooklyn, Manhattan, the Bronx, Westchester, even other states — to cash in on the fantastic discount values only Estelle’s can deliver.

Once you step inside this one-of-a-kind shopping paradise, it won’t take long to understand why so many others won’t go anywhere else. You get it all at Estelle’s: prompt, courteous service and abundant choices in a friendly, comfortable setting that features state-of-the-art lighting, conveniently-located mirrors, and rich, plush carpeting, all contributing to create a shopping experience you’ll long remember.

Everywhere you turn in Estelle’s, you’ll see top-quality, brand-name designer merchandise — with the labels still attached — at up to 50% off established retail prices. Every day, a large assortment of selected items is available at even greater savings. And for the ultra-discriminating consumer, Estelle’s offers a beautiful assortment of one-of-a-kind clothing items.

Just as important, as stated earlier, you never have to concern yourself with being able to find the right size. Estelle’s carries a tremendous selection of misses, juniors, petites, and plus-size clothing. Whatever your specific needs or tastes — long or short, a two-piece suit, prom gown, cocktail dress, sportswear, or career apparel — you’re bound to find it at Estelle’s.


This Isn’t Your Mothers’ Dress Shop…

On your very first visit to Estelle’s, it will become quickly apparent that you need to forget everything you’ve learned about shopping. For example, thanks to their 205 dressing rooms, Estelle’s has done away with waiting on long lines just to try-on clothes. But that’s only the beginning.

Fashion coordinators are plentiful throughout the store, adorned in the latest designer evening wear, to help you determine the proper sizing and coloring, as well as your most flattering style.

Trying on outfits not your idea of heaven? Then don’t…we have models available to do it for you. Everyone at Estelle’s is committed to taking care of your every need; however, you’ll never find them impatient or pushy. All Estelle’s sales assistants — easily identifiable by their Black & Red buttons — work on salary, not commission, so all they’re interested in is making you happy.

Because wedding days are so special, Estelle and Marty recently decided to create “Estelle’s II”, a store-within-the-store dedicated exclusively to bridal wear. Under sparkling illumination from crystal chandeliers, and surrounded by beautiful mirrored walls, specially-trained bridal coordinators and sales assistants stand ready to help every bride-to-be find her perfect wedding dress. You’ll find them just as helpful in choosing from our huge selection of gowns and dresses for the bride’s mother, and her bridesmaids, as well.

Finally, because everyone knows that the last thing you need after a highly-satisfying shopping experience…when your hands are brimming with great clothing values…is to pay for it by standing on long lines, Estelle’s has eliminated them. Thanks to streamlined checkout operations that feature not merely plenty of registers, but the cashiers to fill them, your checkout is always guaranteed to be quick and hassle-free!

Now that you know what’s in-store for you at Estelle’s, you have to experience it for yourself. One visit is all it takes to see why Estelle’s is a family tradition like no other…and a retail phenomenon not to be missed!